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4both sides from before to after_edited.
deconstructed - all parts.jpg
1both sides from left before to after.jpeg
5both sides right from after.jpeg

A pharmaceutical company commissioned me to make a two sided "model" to show their executives and drug developers what they had achieved in visual form. The drug was used to prevent migraines and they interviewed a woman on the drug and asked what was life like BEFORE (the answer was "like the end of the world") and what was life like AFTER being on this medication. The answer was "like a breath of fresh air". The branding team sent me a bombed out Irish village for the "before", I asked if I could have more design freedom for the "after". I chose an intact version of the "before" side with a farmers market, a bistro and a balcony with curtains blowing in the breeze. They loved it. They filmed my process every day for two and half months and sent me clips of the edited versions.  

2bedroom from before.jpeg
3library to the light.jpeg
destroyed irish village.jpg
4both sides from before to after_edited.
deconstructed - all parts.jpg
destroyed irish village.jpg
1both sides from left before to after.jpeg
5both sides right from after.jpeg

A pharmaceutical company commissioned me to make a two sided "model" to show their executives and drug developers what they had achieved in visual form. The drug was used to prevent migraines and they interviewed a woman on the drug and asked what was life like BEFORE (the answer was "like the end of the world") and what was life like AFTER being on this medication. The answer was "like a breath of fresh air". The branding team sent me a bombed out Irish village for the "before", I asked if I could have more design freedom for the "after". I chose an intact version of the "before" side with a farmers market, a bistro and a balcony with curtains blowing in the breeze. They loved it. They filmed my process every day for two and half months and sent me clips of the edited versions.  

2bedroom from before.jpeg
3library to the light.jpeg
10apothecary.jpeg
loader,gif

The process video - 2.5 months cut down to 22 seconds

A snippet of the final video

Baltimore, Maryland                                                    jillerica2@gmail.com                                                 410.608.1698

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